CUSTOM CARD SOLUTIONS AND RFID TECHNOLOGY

July 2024

5 Benefits to Having a Gift Card Program
Gift Cards

5 Benefits to Having a Gift Card Program

By incorporating a gift card program into your marketing strategy, you can attract a wider range of potential customers, foster stronger connections with existing customers, and enhance both your profitability and brand recognition. In this article, we will discuss the diverse benefits that gift cards bring to your business.

Active vs Passive RFID Tags: What’s the Difference?
RFID

Active vs Passive RFID Tags: What’s the Difference?

Have you ever wondered how a seemingly simple sticker on a library book can hold so much information about its whereabouts? Or how do logistics companies keep track of thousands of packages moving worldwide? The answer is RFID technology, an invisible yet impactful instrument.

Customer Retention: The Key to Business Success
Loyalty Memberships, Marketing

Customer Retention: The Key to Business Success

Customer retention plays a crucial role in the expansion of any business. While acquiring customers is essential, maintaining their loyalty reduces customer acquisition costs (CAC) and enhances overall profitability. Keep in mind that 65% of the average company’s revenue comes from existing customers as we go over customer retention strategies that you can implement into your overall marketing strategy.

RFID is Driving the Healthcare Industry: Here's How
RFID

RFID is Driving the Healthcare Industry: Here’s How

RFID technology has the potential to revolutionize the healthcare sector. By enhancing inventory management, patient safety, workflow optimization, and overall care quality, RFID technology can bring significant improvements to the healthcare industry. In this blog post, we will explore the advantages of utilizing RFID in healthcare.

4 Ways to Help You Design the Best Business Card
Marketing

4 Ways to Help You Design the Best Business Card

The business card is a time-honored method to share your business’s contact information, but times are changing. It’s disheartening to know that most business cards are discarded within a week, and you certainly don’t want to be among those forgotten ones.

RFID and IoT for Asset Tracking
RFID

RFID and IoT for Asset Tracking

RFID and IoT technologies can revolutionize asset tracking systems for businesses. By combining efficiency and precision, these tools can result in significant cost reductions and enhanced operational efficiency.

Does Direct Mail Marketing Still Work?
Loyalty Memberships

Does Direct Mail Marketing Still Work?

We are often asked “does direct mail marketing still work? The short answer is, yes, direct mailers are still an effective way to market your business. Direct mail marketing leads can generate 600% more revenue than digital leads.

6 Questions About Gift Cards
Gift Cards

6 Questions About Gift Cards

When it comes to expanding your message and fostering customer loyalty, providing your own branded gift card to customers is a proven marketing strategy.

Top 9 Ways to Use RFID Technology
RFID

Top 9 Ways to Use RFID Technology

RFID technology offers a range of unique uses in which any size organization can benefit from. As more and more advancements are being made with radio-frequency identification, this technology is becoming even more essential to remain competitive and profitable.

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