Loyalty Card Tips to Increase Signups and Boost Customer Retention
Custom loyalty card design strategies that prioritize clarity, simplicity, and durability can significantly improve signup rates and customer retention.
Bonus Cards: The Best Way to Turn One Sale into Two
“Spend $50, get $10.” Simple, right? This small offer is one of the most effective tools for increasing sales, driving repeat visits, and building long-term loyalty.
The 5 Love Languages Behind Every Product We Create
Explore how Vanguard ID designs and produces gift cards, membership cards, key tags, and branded loyalty products that help businesses drive customer engagement. From design to production, this blog highlights the people and processes behind products built with care.
Are Gift Cards Lazy?
Gift cards spark strong opinions. To some, they’re thoughtful and practical. To others, they feel last-minute and lazy. Let’s settle this debate once and for all and explore whether gift cards are truly lazy or just misunderstood.
Perfect Match: How Customers Combine Products for Daily Wins
This Valentine’s Day, explore how businesses pair gift cards, business cards, membership cards, and key tags to create cohesive branding and memorable customer experiences. Learn how the right product combinations can boost customer loyalty, improve promotions, and keep brands top of mind.
Matte vs Gloss: Which Finish Fits Your Brand
Choosing between matte vs gloss matters more than you think because the finish affects how your printed cards and marketing materials look, feel, and perform in real life. In this guide to matte vs gloss lamination, we break down the best finish for business cards, loyalty cards, key tags, gift cards, and package inserts, including durability, glare, fingerprints, writability, and how each finish supports your brand identity. If you’re deciding between a matte laminated card or a gloss laminated card, this post helps you pick the right finish for your products and your customers.
Community First: The Power of Local Business Partnerships
Small businesses don’t grow in isolation. They grow through community. Trust, relationships, and shared values are what set local businesses apart from large corporations. When small businesses support each other, they create authentic experiences, deepen community connection, and build something stronger together.
Why Gift Cards Are the Best Donation Idea
Small businesses often struggle with making the time or finding ways to give back to the local community. Learn how easy giving back can be with one simple and impactful donation, a gift card.
How to Teach Kids About Money Using Gift Cards
Children start learning about money long before formal lessons begin. Through observation and repetition, everyday spending moments become powerful teachers. Here’s how gift cards make those lessons simple and meaningful.
Budgeting With Gift Cards: The Low-Stress Way to Control Spending
Daily spending habits add up faster than most people realize. From morning coffee runs to impulse purchases, small choices can quietly derail a budget. Here’s how gift card budgeting helps create limits that actually stick.