CUSTOM CARD SOLUTIONS AND RFID TECHNOLOGY

June 2024

Gift Cards: A Marketing Strategy to Increase Sales
Gift Cards

Gift Cards: A Marketing Strategy to Increase Sales

Our retail customers frequently ask, “What are the benefits of starting a gift card program?” Well, the simple answer is that gift cards can help boost loyalty, increase brand visibility, and expand your customer reach, all while being profitable. Here are some important reasons why implementing a gift card program can drive retail sales.

RFID vs NFC: What’s the Difference?
RFID

NFC Vs RFID: What’s the Difference?

RFID (radio-frequency identification), and NFC (near-field communication), allow a variety of devices to exchange data quickly and with extreme accuracy. The differences between the two are very identifiable and are mainly delineated by their range of communication.

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