Author name: Alexia Chesbrough

Black gym key tag with “The Fitness Studio” logo on a neon-green background, surrounded by fitness equipment.
Key Tags

January Gym Rush: Why Durable Membership Key Tags Matter

The January gym rush puts membership key tags through more wear than any other time of year. From constant scanning to moisture and friction, low-quality tags often fail when demand is highest. Here’s why durability makes a difference.

Gift Cards, Marketing

4 Ways to Elevate Your Holiday Gift Card Giving

Gift cards don’t have to feel impersonal or last-minute. With a few thoughtful details, like creative presentation, personal notes, and small add-on gifts, you can turn a simple gift card into a meaningful, memorable holiday surprise. Discover easy ways to elevate your gift card giving and make it feel intentional, heartfelt, and festive this season.

Gift Cards, Marketing

5 Gift Card Incentives to Boost Your Holiday Sales

Discover five effective gift card incentives that can elevate your holiday sales strategy. From creative promotions to loyalty-building rewards, these proven methods help you attract shoppers, encourage higher spending, and keep customers returning long after the season ends. Learn how to maximize gift card impact and stand out in a competitive holiday market.

Gift Cards, Marketing

Why Displaying Your Gift Cards Now Matters More Than Ever

Gift cards are more than just last-minute gifts. They’re powerful revenue drivers and brand boosters. However, many businesses keep them tucked behind the counter, missing a valuable sales opportunity. This post explores how a simple display change can transform gift cards into impulse buys, and shares five easy ways to make them stand out this holiday season.

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